Are you really ready to scale your construction company? 📈

Most construction companies chase growth. 

But there's a crucial difference between companies that successfully scale and those that plateau: having a clear roadmap for getting there.

It comes down to a clearly defined sales funnel with measurable KPIs at every stage. 

Without this visibility, growth becomes a gamble rather than a strategy.

Now, the specific metrics vary by the type of work you do. 

Residential builders may need visibility from initial marketing leads through sales conversations to design agreements. Commercial contractors might track everything from bidding opportunities to key institutional relationships.

But here's what matters regardless of your niche:

You need to know exactly how opportunities move through your funnel - and more importantly, how many you need at each stage to hit your growth targets.

Let’s look at an example 👇

A company we work with in Colorado knows they can typically handle 9 to 12 core  projects at once. 

Working with them, we mapped out how leads convert at each stage of their sales pipeline. Through this exercise, we determined that they need to maintain 24 to 30 sales qualified opportunities at any given time to keep their projects full.

This precise understanding of their funnel makes growth predictable rather than hopeful.

But even companies with clear funnels often miss a critical growth lever: connecting every signed contract to the specific marketing or sales activities that generated it - whether that's Facebook ads or business development calls.

Many contractors say this kind of attribution isn't possible in construction. They're wrong. 

The best companies do it, and it's what allows them to scale with confidence.

Take another client of ours. A Kansas company working to scale from $20 million to $50 million in revenue. 

They're not just hoping for growth - they're systematically increasing their top-of-funnel opportunities to $140-180 million from where they are currently operating. 

Through thoughtful, accurate attribution, we’ve identified exactly which sales and marketing channels we need to devote time and capital to in order to achieve their growth goals.

This is what confident scaling looks like.

At Highspire, we help construction companies build the systems that transform growth from a hope into a strategy. Because when you can measure the path to growth, you can walk it with confidence.

Let's put these proven systems to work in your construction company.

Forward always,

Highspire